CASTING CALL for babies, toddlers and Millennial actors/models [M+F]

Casting for online digital media for baby products brand. 

Rolls needed to fill: 

  • Children ages 6 months to 7 years old (5 - 50lbs, 19 - 57 inches tall)
  • Millennial aged Mom (32 and younger)
  • Millennial aged Dad (32 and younger) 

People of all racial and ethnic backgrounds are strongly encouraged to apply. 

Positions are paid. 

Shoot will take place in Portland, Maine between 2/22 and 2/25. Models will not be required for all days. 

For consideration, email info [at] knack-factory [dot] com and put CASTING CALL in email headline. All other contact will go unconsidered. Send photo of candidate and for babies / children, include approximate weight and height (for consideration re: which products with which they will be compatible. 

Evenflo Video Production in Portland, Maine

The last week of November we had the privilege of hosting our friends from Evenflo here in Portland for a crazy fun holiday themed commercial photo + video shoot.  Starting at our studio, moving around the corner to Pinecone+Chickadee and rounding out the week at Kurt's house, we helped showcase the capability of 3 different Evenflo products during the busy holiday season.  You can check out the final product here.

Meet Jonah Peterson, Knack Factory's High School Apprentice


How do you introduce yourself at parties?

Cool, calm and collectively... when it's a formal party. When it's with my friends I'm a goofball. 

What draws you to media production?

Every time I'm shooting something I get really excited or really focused, and really passionate about what I'm doing. This comes from my love to capture different things, and media production, whether it's photography or film, really allows for that and gives me the opportunity to capture moments, beauty, emotions, etc.

If you could give advice to a younger you, what would it be?

If you follow the crowd, you'll never get any further than the yourself.

What sorts of things have you worked on in the past?

I'm young! Starting out here at Knack Factory, I felt really professional and official because it's my first time being a part of something like this... But, I have done some mini projects here and there that reflect my hobbies and activities.

What is your favorite movie?

Remember the Titans (only one of my favorites)

What have you been listening to lately?

Felly, a Californian rapper and musician

If you won the lottery, what is the first thing you would do?

Travel the world and meet new people

Truth or Dare?

Dare, as long as I get 3 chickens because some dares are just too much. But then again, I am a daredevil and love to be adventurous. 

Meet Muna Adan, Knack Factory's newest Production Assistant


How do you introduce yourself at parties?

I make eye-contact, smile, and start what I hope will be a meaningful conversation.

What draws you to media production?

I am drawn to media production because I am a storyteller. I have always searched for different mediums to communicate the stories that linger in my mind and those of the people around me. I find media production to be a creative, fun, and a powerful way to convey messages. 

If you could give advice to a younger you, what would it be?

Be tenacious. Be resilient. Be courageous. Stay hungry. Do not allow anyone, especially yourself, to prevent you from becoming who you want to be. Do not allow your current situation to dictate what you can accomplish. Pursue your visions and achieve your dreams.

What sorts of things have you worked on in the past?

One of my favorite projects that I worked on was for my sociology class in high school. I went around Deering High School asking students if they believe that guys and girls can just be friends. I love those types of video projects because of the spontaneity.

I try to keep a camera with me at all times. I love to capture photos that convey stories without the use of words.

I also write a lot. Some of my greatest pieces come in the form of poetry—which is one of my favorite methods to communicate stories.

What is your favorite movie?

I cannot name just one. For the most part, if a movie is categorized as horror and/or thriller, I am all over it.

What have you been listening to lately?

The Holy Qur’ān, poetry, Lin-Manuel Miranda’s work (primarily his musicals), and motivational speeches.

If you won the lottery, what is the first thing you would do?

I would split the money between giving back and providing for my family and myself.

Truth or Dare?

Dare. Yes, I am about that life.

[Photo Credit: Nathan Eldridge Photography]


CASTING CALL: millennial woman to host online product demonstration

CASTING for host in a promotional video.

Need millennial aged (ideally between 25 and 34) woman to host a video that will be used to promote a baby product. No script memorization necessary, though you must be able to engage people in conversation with comfort and ease. Candidates of all racial and ethnic backgrounds are strongly encouraged to apply. 

Shoot Dates: Tuesday, July 12  and 13th [all day] 

Please submit a photo to info[AT]knack-factory[DOT]com and put “KF HOST CASTING” in the subject. Those that do not do so will not be considered.

Casting Call: Parents, Expectant Parents, Babies and Toddlers

CASTING for baby products commercial in the Portland, MAINE area.

Need millennial aged (32 and under) parent (1) or parents (2) of children ages 6 mo. to 3 years. Expectant mothers and partners also welcome. Child also needed on set. All ethnicities, backgrounds and identities welcome to inquire. 

Shoot Date: Tuesday, July 12  and 13th [up to a 3 hour time commitment] 

Participating families will be compensated. 

Please submit a photo to info[AT]knack-factory[DOT]com and put “KF CASTING” in the subject. Those that do not do so will not be considered.


In addition to being recorded from the normal 3 camera angles at the Back Stairs Sessions here, Forget, Forget also volunteered to host our 360 degree camera rig right in between them during their recent performance at Knack Factory. We're psyched to share this unusual and captivating view of the duo perform "Back To Me."

Shoutout to Hot Trash: Portland, our partners in this endeavor, and series sponsors Terra Speakers.

Terra + KF Hospitality Party

Along with our friends at Terra Speakers, we threw a small party for our friends in the food and beverage industries. Many thanks to John. R. Myers [of Eventide Oyster Co.] for hanging out and mixing drinks for us. And special thanks to New England DistillingAllagash Brewing CompanyOtherside Delicatessen, and Slab Sicilian Street Food for getting people feeling good and feeling full. And finally, thanks to everyone who came out.

A Night with BGIM: A discussion on race, class and life

A Night with BGIM: A discussion on race, class and life

Rarely do we hold space with people outside of our digital or academic worlds to discuss the uncomfortable... race, class, and the “isms”. To touch the uncomfortable is to look within ourselves and ask the questions that we have been taught are not for public viewing. Yet to create systemic change requires a willingness to ask ourselves and others the uncomfortable discussions. It requires laying ourselves bare and showing ourselves as the ability to truly see those around us. 

Writer, blogger, and antiracism activist Shay Stewart-Bouley will facilitate a two hour discussion on the intersections of race and class. Drawing on her own journey as a Black woman who hold multiple identities, Shay uses her experiences as a springboard to lead others on their own journey. This discussion is meant to be accessible, decidedly un-academic and very real. We aren't going to solve all that ails our society in two hours but we will start a discussion that people can carry over into their everyday life.

Thursday, March 24
6 - 8p
24 Free St. 101B [Spring Street lot entrance]
Portland, ME

NOTE: Entry is free, but space is extraordinarily limited. Folks who do not register will not be admitted.


Shay Stuart-Bouley

Black Girl in Maine, also known as BGIM, is a Chicago-born, Chicago-raised chick by the name of Shay Stewart-Bouley who was forcibly relocated to Maine in 2002. A graduate of both DePaul University and Antioch University New England; Shay currently earns her daily bread by working as the Executive Director of Community Change Inc., a 48 year old civil rights organization in Boston, MA that has been educating and organizing for racial equality since 1968 with a specific focus on the white problem. Shay has been blogging since 2008 at and her writing has been featured in variety of Maine and national publications as well as several anthologies. 

Knack Factory

Knack Factory is a creative and strategic content production firm based in Portland, Maine.  We have engineered and overseen thousands of productions in dozens of states throughout these United States, and in countries scattered across the globe. 

We take a proactive approach to staying inspired. You will also find us filming, shooting, writing, organizing events, and creating for ourselves.




Meet the Knack Factory Intern, Winter/Spring 2016 edition

How do you introduce yourself at parties?

*kicks door open* "I'M HERE!"
Actually, I would look for people wearing Blundstones or Toad & Co. and say "Hi, I'm Chelsea."

What draws you to media production?

I love the fact that it can take so many different forms and it usually involves a team of creatives. I consider myself a jack of many trades, which I used to think was a negative thing. But media production embraces both of my main interests — graphic design and photography — and it provides the opportunity to collaborate and grow with a team.

If you could give advice to a younger you, what would it be?

Acknowledging and accepting fear doesn't mean you're letting it stop you. 
Run toward the roar.

What sorts of things have you worked on in the past?

Last year, I designed a poster for Savor, a movement production created by my two amazing brothers. I've created logo designs for a few small businesses in central Maine. I also photograph weddings. Right now, I'm getting in to '50s-style illustration and an embarrassing pleasure of mine is drawing cartoons of my mom's cat, Jazzy.

What’s your favorite movie?

Eternal Sunshine of the Spotless Mind

What have you been listening to lately?

 Hundred Waters' The Moon Rang Like a Bell, and Jose Gonzalez's Vestiges & Claws. I also love listening to Design Matters with Debbie Millman.

If you won the lottery, what’s the first thing you would do?

Pay the college debt of my relatives and friends.

Truth or Dare?

 Almost always truth. It's a good rule to live by.

Behold! Our new website!

Behold! Our new website!

As you might have noticed, we have a new website of which we are so very proud. This is the extension of a substantial rebranding effort that Might + Main has overseen over the past handful of months. We sped up release to coincide with the announcement of our opening party and so there is a transitional hole here and there, but that's on us. We'll be smoothing and sanding an edge or two over the next week, but please take a look and let us know what you think.